A Deep Dive into Loire Valley Wines with Vitiloire
Just an hour from Paris, Vitiloire is the must-attend event to discover the rich diversity of Loire Valley wines. Every year, Place de la Gare in Tours, Boulevard Heurteloup, and the gardens of the Préfecture transform into a vast wine village, welcoming around 150 winemakers and culinary artisans. This festive weekend invites visitors to stroll with their tasting glass (€6 flat fee) in hand, savoring local specialties and exceptional cuvées. With an expected 35,000 to 40,000 attendees, the event highlights around 40 appellations spanning the 800 km of Loire vineyards. A lively, welcoming setting—perfect for expanding wine knowledge while sharing memorable moments around the French art of living.
Workshops & Activities: A Rich Program for Every Taste
Beyond tastings, Vitiloire offers a wide range of activities for wine lovers and experts alike. Free introductory tasting workshops help newcomers sharpen their palates, exploring the colors, aromas, and flavors that define Loire wines. More advanced expert tasting sessions, led by sommeliers, provide a deeper experience (reservation required).
Families are also welcome, with parent-child cooking workshops on Sunday morning. Meanwhile, the gourmet village hosts renowned chefs, delivering captivating cooking demonstrations and gastronomic showcases. These dynamic culinary experiences make Vitiloire a fully immersive event, where wine and food pair beautifully to highlight the region’s exceptional terroir.
A Unique Wine Event in Tours
What sets Vitiloire apart is its warm and accessible atmosphere, drawing visitors from across the region and beyond. It’s the perfect opportunity to discover emerging wine trends, buy directly from winemakers, and build an exceptional wine collection. In this friendly setting, Vitiloire brings together enthusiasts, amateurs, and the wine-curious for an unforgettable weekend celebrating the Loire Valley’s wine heritage.
4 Great Reasons to Attend Vitiloire
🍷 Meet over 150 winemakers and artisans, showcasing the diversity of Loire Valley wines.
🎓 Take part in tasting workshops and expert-led sessions by top professionals.
🍽️ Savor local specialties at the gourmet village and enjoy live cooking shows by renowned chefs.
🎉 Experience a festive atmosphere in the heart of Tours—just 1 hour from Paris.